These models prove you can rock a Snapchat filter in real life

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Larry Busacca/Getty Images

Snapchat’s filters can turn anyone into a bee, a deer, or a zebra just by holding their face up to the camera.

The radical transformations have always been a fantasy living in the app, but fashion brand Desigual turned the filters into its inspiration for New York Fashion Week.

From the flower crown to the puppy dog face, these models captured what it would be like if we all walked around with Snapchat filters on our faces.


Snapchat filters are known for going to extremes. They can turn anyone into a masked “Mad Max” character or a rainbow-vomiting unicorn.

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Maya Kosoff/Business Insider

For New York Fashion Week, Desigual brought the digital filters into real life. You can see artists using the app backstage to make sure the models are picture perfect.

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Larry Busacca/Getty Images

The results are stunning Snapchat filters in real life.

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Larry Busacca/Getty Images

Kim Kardashian’s favorite filter, the flower crown, was made out of paper.

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Larry Busacca/Getty Images

The rest of the looks were all done just with makeup, no accessories needed.

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Thos Robinson/Getty Images

Snapchat’s deer filter was missing its ears, but still looks stunning.

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Frazer Harrison/Getty Images

One of the best transformations was the dog, although its missing the pink tongue that you get with the Snapchat filter.

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Frazer Harrison/Getty Images

The zebra’s strong geometric lines looked great on the runway.

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Frazer Harrison/Getty Images

Lesson learned: Don’t be afraid to strut a real-life Snapchat filter when you feel like it.

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Frazer Harrison/Getty Images