Indomie fried donuts and onigiri – take a look at the latest crazy food trend taking Indonesia and Malaysia by storm

Indomie is being reimagined in wildly different ways, prompting a new food trend.
Instagram/hungrygomedan

Indomie is a staple in most households in Asia – you take it out of the bag, pop it into boiling water and minutes later, it’s ready to eat.

Some creative foodies and companies in Indonesia, however, are reinventing how the delicious noodle-based snack can be consumed.

Here, it has been transformed into an Onigiri by Surabaya-based onigiri delivery company oni.onigiri :

Onigiri is a Japanese snack made from rice formed into triangular or circular shapes, then  wrapped with seaweed. In the Indomie version, the rice has been replaced by noodles.

For an extra kick, there may even be a chili padi or two hidden inside if you like yours spicy.

The Indomie Onigiri is also sold in K3 Mart convenience stores.

Indomie has also been reimagined as a donut:

DONUT INDOMIE LANDING DI JOGJA! Hayo siapa yang mau coba makanan super HITZ ini merapat aja Kedai Roti Bakar 543🍩👅💦 . Buat varian rasanya ada: Donut indomie original 11k, Donut indomie mozza 15k, Donut indomie smoked beef 15k, Donut indomie sosis 15k, Donut indomie saus keju 15k, . Muantepp kan harganya pun ga mahal, daripada beli tiket ke Jakarta & Ostrali hayooo 😆 . 🏠Kedai Roti Bakar 543 @rotibakar543jogja , ♨️Jl. Selokan Mataram 99, Seturan, Jogja , ♨️Jl. Pandega Marta 81, Jogja , ⏱16:00-02:00 , 📞0274-2923365 #voilajogja . Other Branches : Solo•Jogja•Sragen•Cirebon•Bekasi•Tangerang•Malang•Surabaya•Bali•Jember•Sidoarjo•Bogor•Jepara•Jakarta Barat•Jombang•Kediri . OPENING SOON: Purwokerto-Semarang-Samarinda-Bekasi2

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Interestingly, the Indomie Doughnut trend didn’t start in Indonesia – an Australian doughnut shop in Sydney named Donut Papi was the first to launch the “May-Goreng”.

Halo Kita OPEN PO HARI MINGGU TGL 3 JUNI Yuk mumpung kuota masih ada♡ . Udah bosen kan makan donat manis terus? Yuhuuu cobain donat gurih ala @kamia_foodist Kenapasi Kamu harus coba DONUT INDOMIE? Karena ini udah pasti enak banget! kekinian pula! Harga 10rb (original) Harga 13rb (keju) Harga 13rb (beef) harganya bersahabat ga bikin kantong bolong💕💕 pengiriman dari jagakarsa jakarta selatan menggunakan gojek atau grab ya . . ORDER? WA KE 082132981534 #donutindomie #makanankekinian #cakekinian #indomie #indomieseleraku #instafood #fff #lfl #ramadhan #basoaci #basoaciganteng #kekinian #puasa #takjil #jajananhits #nastar #lebaran #naturerepublicexo #natureholicjakarta #donatindomie #mie #gigieatcake #jajanankekinian #wardah #eskepalmilo #greantea #ramadhan #puasa #tiktok #syantik

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Though these reinvented versions of Indomie have not reached Malaysia, the instant noodles craze is very much alive in Kuala Lumpur where there are two Indomie specialty cafes which serve it with everything from beef ribs to lamb chops.