The 25 food brands Americans trust the most

source
Flickr/kyleseid

When consumers find a brand they trust, they tend to stay loyal for life.

BrandSpark International helped us compile a list of the most trusted food and beverage brands of 2016. Results are based on a survey of 38,000 people.

The survey found that 66% of people will stick with their preferred brand name when shopping at the grocery store.

Here is a list of brands that consumers trust the most.


Baking: Betty Crocker

Headquarters: Golden Valley, Minnesota

Why people trust it: Betty Crocker baking products are staples in most American households.


Cheese: Kraft

source
REUTERS/Jonathan Ernst

Headquarters: Northfield, Illinois

Why people trust it:Kraft committed to stop putting artificial ingredients in its macaroni and cheese this year.


Energy drink: Monster

source
REUTERS/Fred Prouser

Headquarters: Corona, California

Why people trust it:The company claims its products have strong flavors and that they’re easy to drink.


Instant rice: Minute

Headquarters: Houston, Texas

Why people trust it: All Minute rice products are grown in the US.


Mayonnaise: Hellman’s

source
Flickr/Mike Mozart

Headquarters: Englewood Cliffs, New Jersey

Why people trust it: Hellmann’s Real mayonnaise is made with just three ingredients – vinegar, eggs, and oil.


Pasta: Barilla

source
Barilla

Headquarters: Ames, Iowa/Parma, Italy

Why people trust it: The brand is authentic. The products the company manufactures in the US are made with the same machines as the products made in Italy.


Bread: Wonder

source
Paul Sakuma/AP

Headquarters: Thomasville, Georgia

Why people trust it: Wonder Bread has been a classic household name brand since 1921.


Chocolate: Hershey’s

source
Flickr, Daniel Oines

Headquarters: Hershey, Pennsylvania

Why people trust it: Hershey’s is the leading manufacturer of chocolate, mint, and gum in North America. The company is transparent about its ingredients. It primarily uses milk, almonds, cocoa beans, and sugar in its products.


Jam: Smuckers

source
Julia Calderone/Tech Insider

Headquarters: Orrville, Ohio

Why people trust it: Smucker’s added low sugar and sugar free options to its popular roster of jams, jellies, and preserves.


Peanut butter: JIF

source
Flickr/Mike Mozart

Headquarters: Orrville, Ohio

Why people trust it: JIF sells a variety of peanut butters, including reduced fat, low sodium, and more.


Mexican food: Old El Paso

source
Flickr

Headquarters: Golden Valley, Minnesota

Why people trust it: Old El Paso offers a complete line of Mexican meal components that are common in many households.


Soup: Campbell’s

source
REUTERS/Joshua Lott

Headquarters: Camden, New Jersey

Why people trust it: According to Campbell, 95.8% of households have a Campbell product in their kitchens. The company believes its popularity is because of its transparency.


Butter: Land O’Lakes

source
Flickr/Mike Mozart

Headquarters: Arden Hills, Minnesota

Why people trust it:Land O’Lakes claims that its simple ingredients have set the standard for quality butter since the 1920s.


Coffee: Folgers

Headquarters: Orrville, Ohio

Why people trust it: Folgers has been producing coffee for over 160 years and is the top selling coffee brand in the US.


Gum: Trident

source
Flickr

Headquarters: Plano, Texas

Why people trust it: Trident gum is known for its claim to clean and protect teeth.


Juice: Tropicana

source
Peter Cosgrove/AP

Headquarters: Chicago, Illinois

Why people trust it: Tropicana’s orange juice is rich in nutrients, and advertises that its products go from “grove to glass.” Most of its juice products have an impressive 100% daily value of Vitamin C.


Ketchup: Heinz

source
Julia Calderone/Tech Insider

Headquarters: Pittsburgh, Pennsylvania

Why people trust it:Heinz ketchup has been free from artificial preservatives since 1906.


Mustard: French’s

source
Flickr

Headquarters: Parsippany, New Jersey

Why people trust it:French’s mustard is America’s number one brand for mustard. It’s committed to using simple and clean ingredients.


Yogurt: Yoplait

source
Julia Calderone/Tech Insider

Headquarters: Golden Valley, Minnesota/Boulogne-Billancourt, France

Why people trust it: Yoplait offers a variety of yogurts, including Greek, light, Go-Gurt, lactose-free yogurt, thick and creamy yogurt, and 100-calorie yogurt.


Cereal: Kellogg’s

source
Flickr / Mike Mozart

Headquarters: Battle Creek, Michigan

Why people trust it: Kellogg’s produces many popular cereal brands such as Frosted Flakes, Frosted Mini Wheats, and Raisin Bran.


Seasoning: McCormick

source
Wikimedia Commons

Headquarters: Sparks, Maryland

Why people trust it: McCormick is known for producing many popular and unique spices. The company also offers low sodium and gluten-free options.


Eggs: Eggland’s Best

source
Wikimedia Commons

Headquarters: Malvern, Pennsylvania

Why people trust it:Eggland’s Best claims it protects its customers. It says it vaccinates its hens and decontaminates egg shells to protect consumers from diseases and contamination.


Ice Cream: Breyers

source
Julia Calderone/Tech Insider

Headquarters: Englewood Cliffs, NJ

Why people trust it:Breyers, which is owned by Unilever, is committed to selling products with “All-American dairy” and “naturally sourced flavors and colors.”


Non-Dairy Milk: Silk

source
Flickr/Mike Mozart

Headquarters: Broomfield, Colorado

Why people trust it: Silk produces multiple dairy-free products including soy milk, cashew milk, dairy-free yogurts, and almond milk.


Soft drink: Coca-Cola

source
Scott Olson/Getty

Headquarters: Atlanta, Georgia

Why people trust it: Coca-Cola includes Diet Coke, Coke Zero, Sprite, and Fanta soft drink products and is transparent with its ingredients.