- A feud between the rappers Drake and Pusha T that has lasted nearly a decade came to a head last month when Pusha T released an album with a track taking a direct hit at Drake.
- In the track, Pusha T alluded to Drake having an upcoming collection with Adidas, called Adidon, which Pusha T said was named after a secret child of Drake’s named Adonis.
- It caused an outcry on social media – some fans are saying the Adidas collection could be tarnished by the track. But the brand has received considerable amounts of publicity as a result.
A feud between the rappers Drake and Pusha T that has lasted nearly a decade came to a head last month when Pusha T released an album with a track taking a direct hit at Drake.
Within 24 hours, Drake responded with his own track, “Duppy Freestyle,” taking aim at his arch nemesis.
But things got even spicier after that. Last week, Pusha T released a track about Drake titled “The Story of Adidon” and accompanied by an old photo of Drake wearing blackface.
The photo was taken from a photoshoot Drake did in 2008 for the Canadian fashion label Too Black Guys, designed for a line released that year called Jim Crow Couture, which was meant as an artistic criticism of the Jim Crow era of US history. Even with this context, however, the photo sparked an outcry on social media.
But some fans are more preoccupied with one line in the track where Pusha T alluded to Drake having an upcoming collection with Adidas called Adidon that was named after a secret child Drake had with the adult-film actress Sophie Brussaux.
The line is: “Adonis is your son / And he deserves more than an Adidas press run, that’s real / Love that baby, respect that girl / Forget she’s a porn star, let her be your world.”
Drake has not responded to the allegations.
In an interview with The Breakfast Club last week, Pusha T further explained the reference.
“Allegedly, his new line on Adidas is called Adidon, which is named after Adonis, his son,” he said. “But we couldn’t know about your child until you start selling sweatsuits and sneakers?”
Some fans are saying the Adidas collection could be tarnished by the track, while others have pointed out that this could be a large publicity stunt. Either way, it has created a massive buzz around a potential release – one that’s likely to provide a big boost for Adidas.