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IgnitionOne went from being a digital marketing pioneer to being sold off in parts. Here’s the story behind its rise and fall.
According to 20 former employees, investors, and others, the company failed to diversify and ended up facing claims of $2 million in unpaid bills.
Former Juul insiders talked of unchecked growth, lack of proper business processes, and losing faith in the e-cig company's mission.
The list will spotlight adtech companies that are driving change and their employees who have been instrumental to that change, from the CEO on down.
Users who download iOS 13 on iPhone are getting notifications that apps like Facebook and YouTube are attempting to harvest data using Bluetooth.
Havas sees a big opportunity to provide cannabis-related education, research, and training to drug, health, and wellness clients.
3 Googlers turned startup founders have been using the same old-school tool since their first day on their own
Beeswax, an ad-tech startup founded by three former Google executives, set up whiteboards in practically every room of their New York office, including the kitchen. Whiteboards have been the common thread on the journey from working at Google to leading their own startup.
Facebook's advertising problem isn't just a national political issue; it's a global one.
The marketing tech startup mParticle has raised $35 million in Series C funding. The company promises to help brands wrangle their numerous digital data sets.
Ad tech has changed, as has the list of hottest companies in this rapidly evolving sector in 2017.
Google’s been running a secret test to detect bogus ads — and its findings should make the industry nervous
Google, CBS, and other big media companies are finding tons of bogus ad inventory on all the big programmatic ad exchanges. And they are trying to stamp it out.