Home Tags Advertising
Acxiom, a huge ad data broker, comes out in favor of Apple CEO Tim Cook’s quest to bring GDPR-like regulation to the United States
Acxiom, a huge data broker, said in a statement that it's already working with lawmakers on bringing data regulation to the US.
Here's everything we know about the commercials airing during Super Bowl 2019. Newcomers include Procter & Gamble's Olay, Bumble, and Kraft's Devour.
Gillette is facing a lot of backlash over its new ad. Some customers said on social media they are now boycotting the brand.
Gillette is facing backlash for its #MeToo-inspired commercial that criticizes men — and it’s not the first time men rioted after being to...
Gillette's #MeToo-themed ad has sparked controversy — but this isn't the first time this has happened to a brand.
Millennials aren’t eating raisins — and Sun-Maid is launching its first ad in 10 years to win them over
Sun-Maid CEO Harry Overly is leading the charge to win millennials over to raisins. He's aiming for $100 million growth over the next several years.
Amazon has an under-the-radar program that sends customers samples of free stuff — here’s how it works
Amazon has a samples program that is reportedly expanding. Here's how to make sure you're signed up for it.
A sportswear company blasts the government shutdown in a full-page ad calling for Trump to ‘Make America’s Parks Open Again’
Columbia Sportswear wants President Donald Trump to "Make America's Parks Open Again."
Advertisers are fleeing in droves after Tucker Carlson’s comments about immigrants on Fox News — here’s the list
Here are all the companies that have pulled their advertisements from Tucker Carlson's Fox News show.
‘Fiji Water Girl’ went viral at the Golden Globes — and it’s part of a brilliant marketing strategy more than a decade in the ...
The viral success of the "Fiji Water Girl" at the Golden Globes is part of a long-running marketing strategy for the bottled-water brand.
Amazon will soar more than 20% as it becomes a ‘third force’ in advertising behind Google and Facebook, analyst says
Pivotal Research's Brian Wieser told clients that despite Amazon's already-massive size, it has promising growth potential in advertising.