Home Tags CMO

Tag: CMO

Burger King CMO Fernando Machado reveals why the chain's uniforms look like Whoppers.

Burger King’s CMO explains why the chain’s uniforms look like its most famous menu item

Burger King CMO Fernando Machado reveals how the brand decided to put Whopper stripes on its uniforms.

MARKETING MASTERCLASS: Here’s how the top CMOs in the world are driving results

The $221 billion US ad industry is being upended by the rise of digital ad giants, fragmented consumer attention, and marketers' ever-increasing pressure for results.
P&G chief brand officer Marc Pritchard

Seeking nominations for the most innovative chief marketing officers in the world 2019

We're seeking nominations for Business Insider's fourth annual list of the most innovative CMOs in the world. We want to hear from you.

The 25 most innovative CMOs in the world in 2018

These are the most innovative chief marketing officers in the world in 2018. The executives are leading the charge when it comes to connecting with consumers in an increasingly fragmented digital world.

The 50 most innovative CMOs in the world 2017 – The Rebels

The 50 most innovative CMOs in the world 2017 – The Rebels

The 50 most innovative CMOs in the world 2017 – The Storytellers

The 50 most innovative CMOs in the world 2017 – The Storytellers

The 50 most innovative CMOs in the world 2017 – The Connectors

The 50 most innovative CMOs in the world 2017 – The Connectors

The 50 most innovative CMOs in the world 2017 – The Breakouts

The connectors, storytellers, rebels and breakouts.

The CMO list: From A to Z

An alphabetical list of our Most Innovative CMO ranking

The most innovative CMOs in the world — The Storytellers

These are the CMOs who have mastered the art of telling stories across platforms