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Even though the oldest members of Generation Z are just 22 years old, they're already entering the housing market.
If you've ever found yourself wondering what the true meanings of "periodt," "snatched," and "big yikes" are — then this is for you.
Some of them are younger than SpongeBob SquarePants — and now the class of 2020 is graduating and about to enter the workforce.
Gen Zers have a spending power of over $140 billion, and it’s driving the frenzy of retailers and brands trying to win their dollars
As the spending power of Gen Z increases, so does the retail industry's determination to appeal to them.
Gen Z is the next generation of consumers that brands need to win over. Here are the three main features that Gen Z values in brands.
Gen Z consumers are quite less trusting in companies as a whole than members of the baby boomer generation.
Ignoring older consumers in favor of courting millennials and Gen Zers could cost the fashion industry over $14 billion in the next 20 years, new rese...
The potential spending power of boomers and Gen Xers has been "shamefully sidelined" by major retailers, according to experts.
YouTuber Jenna Marbles gave herself an e-girl makeover to see how the teen look would suit her at 33
Jenna Marbles transformed herself into an e-girl, or a member of Gen Z who spends their time on TikTok and YouTube, for her latest video.
The 2010s saw the rise of young stars like Justin Bieber and Malala Yousafzai. As the 2020s near, here's who could become the next big thing.
These 2 charts show how millennials and Gen Zers need completely different things to love their jobs
Employer branding experts Universum provided an exclusive analysis of how students' career priorities have shifted.