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Nike is reportedly considering selling off Hurley as shoppers abandon surf style. We found the brand is already hard to find in stores.
After searching multiple stores, we found a tiny selection of Hurley merchandise in Paragon Sports in New York City.
We went shopping at American Eagle Outfitters and Hollister to see which teen-centric store offered a better experience — and the winner was cle...
Abercrombie is closing Hollister flagship stores while American Eagle is soaring. We visited and compared the experience at both stores to see why.
We visited a Hollister flagship store that’s closing soon and saw why the brand needed a new strategy
Abercrombie & Fitch is closing its Hollister flagship store this year. We went to see why Abercrombie is moving toward smaller stores.
Abercrombie & Fitch will be "looking to pick these things off one by one" as it closes flagship stores to cut its costs.
These are the brands that Gen Z shops at most, according to a survey of more than 1,800 young Americans
Business Insider surveyed more than 1,800 Gen Z Americans to see which brands they shop most. Nike, American Eagle, and Vans were among the answers.
Teens are buying clothes from Nike, American Eagle, and Adidas. Teens' spending habits are continuing to drive growth in athletic wear.
Hollister is generally priced lower than Abercrombie and tends to support it similarly to how Old Navy supports Gap. It's meant to appeal to a younger crowd of shoppers and has a California-inspired theme.
60 Hollister and Abercrombie & Fitch stores will close this year, the company said Wednesday.
Abercrombie & Fitch is trying to turn itself around by skewing older. Is all of that in vain?
Tourist traffic is down, and that's the category that the brand was counting on.