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Snapchat just introduced new selfie filters meant specifically for your cat

Thanks to a new update, your feline friends can enjoy now enjoy Snapchat lenses too.

Snapchat will now let you create your own custom Lenses and Filters — here’s how to make them

Starting today, Snapchat users will be able to create a personalized Snapchat Lens for purchase through the website or application.

Snapchat is working on the ability to scan and recognize objects in the real world

Snapchat is working on a feature that can place virtual objects over landscapes and physical objects in the real world, according to The Information.

Advertisers love Snapchat’s priciest ad format — and that ought to worry its social media rivals

Sponsored Lenses can cost up to $750,000, but views are through the roof.