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Changes in culture and technology have influenced how Americans exercise. High-intensity group workouts continue to grow in popularity.
SoulCycle CEO Melanie Whelan has resigned, marking the end of a tumultuous year for the boutique fitness company
SoulCycle CEO Melanie Whelan is stepping down from the company as part of a "mutual agreement" between Whelan and the board.
SoulCycle is launching wellness retreats with meditation sessions and breathing workshops to ‘recharge your soul,’ and it’s part of ...
Activities will include breathing workshops, sessions with an acupuncturist, s'mores, and stargazing — and, of course, SoulCycle classes.
L.L Bean, Wegmans, and New Balance are in a group of consumer companies being targeted by an anti-Trump boycott
The so-called #GrabYourWallet campaign was launched in October 2016 to encourage consumers to take a stand against Trump.
Companies like Walmart and SoulCycle are facing more boycotts than ever in the Trump era, but many are still clueless in how to respond
Political boycotts of companies are not going anywhere, so these firms need to get better at how they respond
The call for boycott against SoulCycle appears to be working despite the tactic’s unpredictable record
Even though boycotts traditionally don't see much longterm change, attendance is down at SoulCycle after the Trump connection came to light.
Pressures are mounting for boutique fitness companies — and experts say we’re beginning to see casualties
There are signs that growth is stalling for some of the biggest players in the market including indoor cycling brands, Flywheel, and SoulCycle.
Fitness companies have evolved from run-of-the-mill gyms to full-fledged lifestyle brands, appealing to Americans seeking new forums for community.
Conservatives absolutely hate it when people boycott businesses over politics, but 67% of liberals think it’s fair game
A new Insider poll found that over two-thirds of liberals think boycotting businesses over their politics is fair game, but conservatives hate it.
An over-the-top Peloton ad showing the super-wealthy biking in penthouses, zen gardens, and sunrooms led to one of the year’s best Twitter threa...
The ads feature physically fit users cycling in modern, luxurious homes that often overlook a futuristic metropolis or expansive backyard.