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Here comes Starbucks…

Starbucks is set to report first-quarter earnings after Thursday's closing bell.

Millennials are buying up shares of Starbucks

Data from Robinhood, a free trading app popular amongst millennials, shows 3,328 positions were added on the platform over the past week. That was the biggest increase for any stock amongst Robinhood users during that time, and moved Starbucks up one spot to the 22nd most-owned stock on the app.

Starbucks gets away with expensive coffee in the morning — but it’s losing out to cheaper competition in the afternoons

Starbucks could be pricing itself out of the market, Bernstein warned clients on Tuesday. The firm says Starbucks coffee is about 38% higher than competitors, which is especially hurtful in the afternoon.
Starbucks COO Kevin Johnson introduces the Starbucks Rewards Prepaid Visa Debit Card during the Starbucks Annual Shareholders Meeting on March 23, 2016 in Seattle, Washington. The company also reported on its expansion in China.

Starbucks sales are ‘clearly decelerating’

Morgan Stanley's new price target of $59 is now below Wall Street's average target price of $61.72, according to data from Bloomberg, but still 15% above where shares were trading Wednesday.
Starbucks Corp. Chairman and Chief Executive Howard Schultz holds a cup of their new 'everyday' brew Pikes Place Roast in Bryant Park.

Wall Street is shrugging off Howard Schultz’s departure from Starbucks

Starbucks Chairman Howard Schultz is stepping down from his post after more than 30 years at the coffee giant.

Starbucks is sliding after Howard Schultz steps down as chairman

Starbucks' beloved Chairman Howard Schultz is stepping down, and the stock is slipping a bit. He had planned on stepping down a month ago, but a company crisis that called for swift action delayed those plans. See what he told the New York Times about his political ambitions.

Starbucks is ‘still a star’ when it comes to coffee

The bank says the coffee chain should be able to return to healthy same-store sales levels this year.

Starbucks founder: ‘I don’t believe that bitcoin is going to be a currency today or in the future’

The former coffee CEO is optimistic about blockchain — but had harsh words for the flagship cryptocurrency.
Starbucks former COO Kevin Johnson, now CEO, introduces the Starbucks Rewards Prepaid Visa Debit Card during the Starbucks Annual Shareholders in 2016 in Seattle. Growth of My Starbucks Rewards will be on analysts' mind as the company reports earnings Thursday afternoon.

What to expect from Starbucks’ earnings report

Analysts are concertned the coffee chain could have reached full penetration in the US.

Millennials are loading up on Starbucks stock ahead of its earnings report

The coffee chain is one of the most popular among young investors on the StockPile app.